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The artist donates £25,000 cash award to small concert halls

Sam Fender accepting the award in Newcastle
He won the honor recently in his hometown

The star has donated the complete sum of his twenty-five thousand pound honor winnings to the Music Venues Trust, which functions to preserve the UK's independent music venues.

Fender was given the prize on 16 October as his new release the album was named the best record of the previous year.

The musician has chosen to give the cash to the MVT, in acknowledgment of the vital role small stages had in his initial steps.

"As an artist would not have achieved this success if it weren't for all the shows I did around the region, and beyond, when I was just getting going," said the artist. "These locations are renowned, but they are facing challenges."

From early 2023 onward, more than 150 of these venues have ceased operations – about 16% of the total UK scene.

Over the past year, well-known musicians such as the band Pulp, Coldplay, Katy Perry and Sheeran have all aided the Music Venues Trust in its initiatives to keep the scene afloat, by applying a modest fee to their admission fees, which supports independent venues.

Sam Fender also took part, generating more than £100,000 on his recent tour to help numerous grassroots venues across the UK.

The donation assisted spaces that were confronting potential shutdown due to difficulties caused by floods, blazes and personal losses, as well as regulatory hurdles, conflicts and sound issues.

Other venues received funding support in modernizing facilities and gear that directly benefitted musicians and audiences.

"The concept that revenue from concerts in large arenas supports the independent spots, where it all starts for artists like me, is just logical," Fender has stated.

Pulp on stage
They are one of the many acts who donated their award funds to good causes

He is not the first artist to donate his award prize money to worthy causes.

In they earned the prize in 1996 for their record the album, vocalist Jarvis Cocker stated that the band would give their winnings to the organization War Child.

That year, musician she divided her prize among several organizations, like the NSPCC and a Sickle Cell organization.

"And I gave a grand to the center, to their classes, because I trained in gymnastics when I was a child and they lacked better apparatus," the artist explained to the media.

Two years ago, the band contributed their funds to the local youth club that developed their group, as well as other grassroots music organisations.

Also winners that year the group gave their prize to a multiple sclerosis charity after a friend was diagnosed the illness.

"The victory was sufficient," stated vocalist Heather Small. "The cash was the extra but we could do without the cherry, because we had the cake. So our victory touched somebody else's life."

Recently, the trust revealed it had rescued several small stages in the South East, by placing them under public stewardship.

One venue in the city and the other in the city were bought under the community ownership initiative, which is funded by a national body and enthusiasts who buy "ownership units" in the properties.

Written by

Heather Chavez

A digital strategist with over a decade of experience in helping businesses adapt to technological changes and innovate their operations.

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